The cigars he was showing were from the "Heritage" line. He had 4 sizes from a robusto size to a double corona. The DC was $10 each I think and was the most expensive. If you bought a box of any size you could choose either a 5 cigar travel humidor or an ashtray. You also got an entry for a box of the dc's he gave away.
Our club does stuff like that all the time with reps from just about every brand. Next up is macanudo next Thurs where someone will win $1000. It's 420 for 3 cigars, free food, and a key. One key will open the humidor that has $1000.
After that we have Cynthia Fuente (yes of those Fuentes) coming in on Nov. 29th. The Fuentes rarely come out for events so it should be a good one.