Illusione smokers

[Tennessee Dave]

I got a phone call from one of my retailers saying that Illusione has told them to not discount any of their cigars. I don't know if this applies to all retailers or just this particular one. Interesting for sure.

 

[Jfire]

Yeah I think Dion has had keystone pricing for years now. I believe he's even pulled accounts before. He's not the only one I believe who has done this.

 

[Craig Mac]

Yeah, common practice with some brands like Padron and Ashton. Even some of the big boys like General and Drew Estate have certain lines that are "contract brands" that can't be discounted more than a certain amount. Helps level the playing field from the Internet Retailers to the Mom and Pop shops.