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Spend money to make money?

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As you are all aware I am unemployed. I knew that this was the worst time possible for something like to happen. I knew finding work would be tough, too.

So thinking that something is better than nothing in the way of work, I took the last of my savings and bought into a product that I felt could possibly earn some money at least enough to cover rent and maybe a little more. I ran across said product in CA when I went back to see my dad. When I saw it I thought it was a great idea, even better I had never seen it in this part of the Country. Also the investment versus profit is ridiculous (meant in a great way).

Doing research I found a manufacturer where I can get the product very inexpensively. I know how to use the internet and have always considered myself to be the search king. I am the one people always came to in order to find something after they had tried every which way but loose.

What I found was 1 US manufacturer and 3 other Companies that would fall under the catagory of distributors. None are based in the Northeast, of course with the internet, this doesn't mean anything, however, in regards to wholesale prices including shipping, my connection is bar far the least expensive.

Also this one magazine I get on the world of retail sales, (I have always wanted to have my own business) I felt I was ahead of the game because I already had the product in my hands before this last issue (received 2 weeks ago) arrived and it had 3 articles pertaining to this product. Add 1 point for Jim.

I showed the product to my neighbor, a crotchety old man that seems to have seen it all, (he is an insurance broker and has a retail fruit/vegetable stand ( he is always looking for something to make a buck off of) he actually registered surprise and delight upon examining it. Add 1 point for Jim.

This last Sat. was my first attempt at selling said product, I have heard that if you can garner 1% sales from your targeted audience then you are doing great. Sat. weather wise was horrible, add to that the event was outside. The whole time we were there, maybe 12 people showed up. 4 couples and 4 single people. Out of those 12 we sold to 4 of them. So I made the vendor fee back and paid for the flowers purchased that morning. So should I chalk another point up?

Was Jim stupid in investing the last of his money with Jan 1st coming up and not knowing how I am going to pay rent?

I was actually amped by the results Sat. in fact I felt it was a good sign that we sold to as many as we did for such a poor turnout, in fact the feedback was very good, even the other vendors had not seen my product before.

I applied for a vendor spot at another event coming up Jan. 7th and was accepted, the entry fee is $150, I can sell my plasma to raise the money to cover this. I have never missed paying my rent before so I think I can stall until after the event.

Out of respect for Dave, Eric and CWS I will not say what the product is. My point was not to garner sympathy and drum up business from BOTL members, AT ALL, so please do not think that was my motive.

What I am after is feedback from all of you, given the facts as I presented them, am I crazy, stupid, pipe-dreaming, delusional or....?

See the reason I did this was I knew a job would not present itself quickly, I was going to run out of money sooner than later, so with this in mind, I would rather end up homeless kicking and screaming, than to wait for the inevitable if I just sat and waited for it to happen.

Feedback, good and or bad, suggestions, questions (any except for what is the product). Any or all of the latter are very much appreciated.
 

danthebugman

BoM Nov '10
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In my experience very few things make money overnight. Since it seems you've done your research and you seem to believe in your product, stick with it. You're not the first person to be in this boat. That said my grandma always said not to put all your eggs in one basket :dunno:.

Dan
 
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Now I want to know what it is! Nothing wrong with doing your research and being proactive in a bad situation. Best of luck with the business!:thumbsup:
 
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Paul and Bill started in a garage.

Any further explanation needed?

:grin:

Best of Luck to ya Smoke!
 
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Can't really give any constructive feedback without knowing what you're selling. If you were to say iPhones (or any other product people salivate over) would be way different than if you're selling sh!t scented air fresheners.
 
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Sounds to me you've had success... With that said you've not discussed a business plan at all, why? You will NOT have money overnight as Dan stated above so therefore you are in a very tight situation and I wish you the best. My best advice would be to put together a solid business plan and find an investor or bank before you're eating out of a can on the streets.
 
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selling goods or services at events is tough! you will learn alot about how to just get people's interest for 2 seconds to see what it is you are offering! once you have their attention, you need to learn how to keep it.

direct sales is tough, but the learning curve flattens out quick after some experiance.

it usually takes money to make money. i am a contractor and i had to invest in tools and transportation, regestration fees, advertisment fees, web site, etc...

if your new venture is sales, and your not a skilled salesman, i suggest getting some books on sales ASAP!!!
 

RonC

www.igloodor.com
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and dont worry about keeping it secret, if its that good and that successful, somebody is going to knock it off
 
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Sound like you did your research, product seems to be something people are interested in but direct sales is tough. As slow burn said, getting there attention is one thing making the sale is totally differnet beast. So since you did your homework have to say you made a smart move but success won't come overnight. remember the art of the pitch, this is the formula that all successful sales people follow.
1.location, location, location
2. Build a crowd and hold ‘em
3. Make the product sound and look indispensable
4. Say it again — and again
5. The amazing world of superlatives
6. Get the audience involved
7. Asking for the money — “the turn” (price is never revealed until the end of the pitch)
8. But, wait! There’s more!
 
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Can't really give any constructive feedback without knowing what you're selling. If you were to say iPhones (or any other product people salivate over) would be way different than if you're selling sh!t scented air fresheners.
It has the potential to do just that! I am not joking... ha ha ha.
 
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selling goods or services at events is tough! you will learn alot about how to just get people's interest for 2 seconds to see what it is you are offering! once you have their attention, you need to learn how to keep it.

direct sales is tough, but the learning curve flattens out quick after some experiance.

it usually takes money to make money. i am a contractor and i had to invest in tools and transportation, regestration fees, advertisment fees, web site, etc...

if your new venture is sales, and your not a skilled salesman, i suggest getting some books on sales ASAP!!!
Sales is a new venture, I think I have 2 things going for me though, one is a truly believe in this product. And the second, growing up with my younger brother, he was a natural salesman/con man (are they the same) he could sell cow shit to a cow and ice cubes to an eskimo, I think I gained some know how from watching him in action. But with that said, reading more and learning more never hurts.
 

stroke

Brian
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You're an entrepreneur! As long as you have done your research, are knowledgeable about your product, and there is a demand for your product, toying should be ok. My advice is to start small and go from there. My wifr's family invested in five or six take-out seafood restaurants,shortly prior to the economic slump of '08 and are paying for it now. Had they started with one, let it pay itself off, and then purchased another, paid for it, etc, they would be much better off than they are. Hope my loss (yeah I'm paying for it now...) helps!
 
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It has been ponted out that if I am not selling it on here I could mention it. I wasn't trying to make it a big secret.

They are called Deco Water Pearls, they are an eco-friendly, biodegradeable multi-use item. They started out in diapers (1980's, I believe), originally, no these are recycled from them, lol.
Their next use was for plants as a gel, then it was discovered that it helped remove chemicals from water treatment plants (1980's-1990's).

Now they are back, someone played around and discovered with a little color and a round or cubed shaped they can be used as a decorative item by itself, with cut flowers, live plants, as a room deoderiziner, (I think it is either the same or similar to the gels you can get to use as a humidity device for your cigars (at least I am using them with beads to make sure it stays more even during this dry cold winter). They can be used heated up or cold o help with sore muscles, tension headaches, etc. Reverse that and it can be used as a replacement for damp rid (southerners should know what this is), and there is more uses, some haven't even been discovered yet.

To get the word out, it has to be presented in person. I know very well about capturing the customers attention at the start, that is why my booth gets set up as it is, to draw people in. I think for those that have seen or heard of the product, I could draw your attention (1. cause I believe in the product) but it starts out being about twice the size of a grain of sand, but after hydration is the size of a pea (3-4 hours soaking), the size of a marble (6-8 hours soak) or larger (8-+ hours soak).

The other day had someone walk by the table and they glanced and I pounced. I turned what was curiousity into a sale. She had no intention of buying but when you have them handle the product, explain the uses and especially that it is reusable (dozens of times) then a $3-$5 investment is nothing.

Yes if you let them dry out they will go back to original size, color does fade as time goes on, one key selling point is even when they do deteriorate/break down, you can mix them with potting soil to keep your plants hydrated. If you go on vacation, put a layer on top of the soil around your plants and you are good for 30 days. Because once hydrated they retain their size and water content for a month, unless near a heat source or in the case of being in VA, right now, it is extremely dry outside and the house is sucking the moisture out of the beads I have.

SO you say this isn't new or ppshaw only housewives want them. True they may be the base customer and that is fine for starters. But as I play around with these things the more uses and broader audience I can reach, I feel.

The following comes to mind: Edison did not invent the light bulb, he just had better PR, and this last wild craze the Snuggie? It has been around for years,before being called the Snuggie and sweeping the country. My mom made me a version of it in the 70's, using a blanket, the only diff is she sewed the bottom closed to trap the warmth. So the Snuggie was old news before it became a big hit.

I know one thing to me the timing feels right for this product being a green product, but yes, lack of funds means I will have to start small and work up but this is part of having a business correct? As far as a business plan, am working on it. Financing is the problem, from a prior unemployement stint years ago and now, it has shredded my credit, that and I don't want anything to do with banks for as long as possible.

(*** CWS, David or Eric, if this post is not allowed then please delete it.***)
 
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