This is a cigar I'm conflicted about.
I'm a huge Joya fan, but at $20 in a B&M I couldn't really get behind this cigar. At that price you are up against top notch Padron, Fuentes, and Plasencia cigars. Even the Sin Comprimiso by Saka is a bit cheaper and better even though it is made by Joya.
You can occasionally find boxes for about $15 per stick. At that price I think it is definitely appropriately priced and would recommend trying it out. I mean it still faces tough competition at that price, but is better than CLE Signature and a few other cigars that are more expensive.
So for me this cigar definitely depends on what you pay for it. It isn't ever a "bad choice" but on a value basis, I just don't see $19 - $24 making it competitive.