Post-embargo I won't buy any fewer NCs than I do now, but I'll be buying Cubans ... at least at first.
Here's what will happen folks ... I have this on good authority, I cannot say where, but let's just say the guy drives a Delorian ...
If we assume that Cuba is still Communist when the embargo lifts, then we'll see a large jump in demand due to the US market, which will in turn necessitate an increase in manufacturing in Havana. HSA claims they are currently far below their production ability (like less than 50%), but communist countries have notoriously over-extended themselves in terms of manufacturing ability vs. viability. HSA also claims they have tons of stock sitting around that would satisfy the first year post-embargo anyway, and that may even be true.
Sure, they can pump out as many cigars as the world could ever want--I have no doubt on the quantity front. The question is what will happen to the quality. People have bemoaned Cuban cigar quality for many years now, and rightly so. Some claim there has been a sharp increase in quality since 2006, and even if that is conceded I think many would agree that the "failure rate" for Cuban cigars is still much higher than for quality non-Cuban cigars. Increased production (by a good margin the first couple years post-embargo) can only hurt quality under the current HSA system which rewards only numbers and not a quality finished product.
My feeling about HSA even now is that they are laughing all the way to the bank. They believe that people who buy Cuban cigars will continue to do so no matter what. There is therefore no incentive to make great products, and every incentive to cut out a dozen or more vitolas every single year ... "You liked the Bolivar Corona Extra? Oh well, you'll just buy more Royal Coronas now." I honestly believe this is how they think, and that's based both on watching HSA operate and my own studies of communism in school.
So, the first couple years HSA knows that America will just gobble up their stuff whole hog (and they are probably right in that case), and priority one will be producing enough to meet demand. I think you'll see QC plummet at that point on virtually every popular vitola, and across the board. The problem is that after 4-5 years when people get over the "OH MY GOSH THESE ARE FRICKIN' CUBANS DUDE!!!" they will start to see the crappy quality and stop buying them.
This will either force HSA to strive for better quality, or (more likely) begin another decade of extremely average Cuban cigars.
My friends, what we really want to happen here is not for the embargo to end. What we want is for Cuba to be FREE! These people deserve freedom, and they long for it. I'd gladly give up Habanos for the rest of my life if it meant the Cuban people could be free tomorrow. Neither the cigar industry nor the people of Cuba will reach anywhere near their potential until they are free.