Its a percentage game... there are high quality products that have large mass appeal, and provide a consistent experience over years of their product lifecycle. Hype could cause an initial frenzy but the test of time certainly corrects that. Hype cant last 20 years in such a wide arena where competition is stiff and selection is near unlimited.One man's trash is another man's treasure and vice versa. I've never smoked one so I can't comment on them specifically but I know that you won't like everything others will rave about. I try not to get too swayed by hype but it's not always easy.
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