A $20 dollar cigar probably doesn't make a difference when calculating the cost of an occupied seat, as I would imagine the margins are similar on this and budget sticks...
Lounges generally don't carry anything I would care to smoke, so if hitting up a "local" spot I'll buy a cheap stick to support the shop and give it away down the road, while I smoke something I pack along and catch up on the gossip.
Or... go to the private club that sells smokes as a favor to it's members and enjoy my sticks with no obligation to buy anything, if I don't feel like seeing any of the proletarians.
It's a shops responsibilty to know its market segment. If the customer base is purchasing budget sticks, it's poor management to carry a costly inventory of high dollar sticks.
Baller is ok, budget is ok, in between is ok. Baller on a budget is doomed to fail.