IMHO CRA-like idea is better.
You log into
www.tatuajemonster.com and order yourself a box and pay $66.60 and have it shipped to your local, AUTHORIZED, tatuaje dealer.
Pick it up from your local B&M for $102.40+tax and call it a day.
(or vice versa - pay B&M $66.60 and Pete the $102)
This seriously is fair for most I think (could be wrong)- including the retailer, because your local would have some opportunity to make $$ on the LE.
oooh, PS - Pete, you are a tricky, tricky guy - seems that somebody already owns tatuajemonster.com and it redirects you to the main site. interesting (in the voice of tourette Pete [from the stern show])