This is happening... Any thoughts on what this will do to the Liga Privada brand, etc.? Anyone know how the DE structure will change? IMO, it's not good for us.. Curious what others think about the buyout.
Drew Estate bought by Swisher
- Thread starter jebloom22
- Start date
Ducttapegonewild
Actual Size
Link? I have been unable to locate any news of this on the Google machine.
No links out there that I can find either, but I heard this from a reliable source in the industry. From what I was told, it's a done deal. Caught a lot of folks by surprise, much like the Torano buyout by General. Regardless of what the media is or isn't reporting yet, this is what I learned from someone I trust.
If it is true, it would make sense from a consolidation standpoint. Swisher has experience dealing with the FDA which is looks like Drew will need for Acid, and Drew would give Swisher some much needed "premium" cigar brands. Look at Royal Gold and how well Nirvana did vs their other two releases.
Stogie_Bear
Chulo Savage
Definitely agree. I'm curious to see how this will impact the construction of DE premium sticks, since Swisher is spending buckets of money on automating all of their manufacturing process now. I have a bad feeling about it, but you never know... it could be a good thing if quality over quantity stays the priority.
Oh shit, I just sounded like a nieve little girl...
What? Here I was having a pretty good day... I was thinking/hoping Drew Estate could grow into a global powerhouse on its own. JD and his colleagues at DE are incredibly smart and talented. I doubt they would make this kind of move, if true, without it being in the best interest of the company as well as in the spirit of what they were trying to accomplish with DE in the first place.
Exactly. That was Torano and Leccia's concern. The rumors of course are that the industry will be lucky to get "option 2" at this point. So who knows... I sell insurance for a living, and after PPACA we saw HUGE consolidation in TPA's, brokers, and insurance carriers. I would imagine the government's involvement in the cigar industry will do the same.
The rebirth of cigars guy bought by.....Swisher?!?
+1
"heard it from a reliable source" ???
Super secret source? Why the mystery if you're convinced of the veracity?
Wow really? Torano gets bought so now we need to spin up the rumor mill and start churning some bs out for all to see? Howbout waiting to post some inflammatory "I heard it from a guy stories" like this until there's some kind of official confirmation.
Hoshneer
Drew Estate NotRex
These stories can be about as reliable as I know a guy that knows a guy that gives me fake Cubans. We will all see I suppose.
Ducttapegonewild
Actual Size
They aren't fake, I'm telling you, the guy I know, his cousin's uncle of the other side of the family once saw Castro, so it has to be real.
Cigary43
Just Another Ashhole
Amazing how the grapevine works as it has done so for 100's of years. Can't think of a better way to shoot your industry in the foot by downgrading it like this....if...it's accurate. You can frame the conversation by saying that it's being done for regulation or some other BS fantasy explanation but at the end of the day it's like Hyundai Corporation buying out Porsche and expecting to be proud of having the Hyundai Logo on your car. Surely DE is not considering this but then again it wouldn't surprise me that something I care about so much....cigars....would sell itself out.
Yes, we'll know soon enough. This wasn't heard from a guy who heard from a guy. Only reason I'm not giving up my source is to protect a good person. Believe it or don't, makes no difference to me. I'm most interested in this community's insights. What better place to have this discussion than good 'ol BOTL? But....when the first official announcement comes out, you heard it here first! :ccool:
I tell you this though...first guy to get a Swisher tattoo is going to hear me laughing all the way from Willinois!
I tell you this though...first guy to get a Swisher tattoo is going to hear me laughing all the way from Willinois!
Hoshneer
Drew Estate NotRex
Omg! I almost just spit my pop out of my nose. Those Liga Swisher tats would be boss.