LOVE IT!
Even though I have not had that many Tats, I have always maintained that Pete is a rip-roarin' marketing genius.
Don't know if the tweet was part of that, though.
I can imagine being pissed beyond words at the treatment that he got the first few years of the monster releases and tweeting that outta frustration.
As far as I can tell, he's doing a great job as a business, and Davidoff's acquisition of Tat's distribution channels is but another feather in his already full cap.
Hope it's not true that the Monster line is discontinued, but I would be willing to put a good bit of money on the fact that it isn't... and if it IS axed, then something even more HTF will replace it.
Kudos to you, man, on a job well done and controlled hype well created.
-Fauzi